Media Relations in Higher Education: Working With The Student Press

Practical tips from media relations professionals who deal with the student press every day.

P World Crisis Communications Boot Camp Review

The P World Crisis Communications Boot Camp provides networking opportunities, skill development and inspiration for taking on more crisis communications work.

New Permissions Feature Lets You Keep The Circle Tight

Our new permissions feature allows managers to track critical issues-management work while keeping the circle tight in terms of who can access the materials.

Broadsight Launches Customized Calendar for Effortless Editorial Planning

Discover seamless editorial planning with Broadsight’s new calendar feature, streamlining content integration effortlessly.

The Role of PR in Brand Building: Establishing Authenticity Through Consistency

Strategic automation empowers PR teams to maintain a consistent and authentic brand voice across diverse interactions.

Scaling Media Relations: From Excel to Customized Coordination Tools

Navigating the challenges of scaling a media relations team – from Excel chaos to finding the middle ground for efficiency and impact.

Optimizing Your Public Relations Workflow to Achieve Clarity

Scattered workflows are a barrier to collaboration. What PR teams need is an all-in one solution that streamlines the most crucial elements of their day-today.

Tracking Issues Management Work That Doesn’t Make The News (Thankfully!)

Track and show the impact of the ‘invisible’ work that drives so much of your team’s success.

PR Metrics that Matter: Beyond Ad Value Equivalency and Share of Voice

PR teams do a lot of behind-the-scenes work. Quantifying these efforts as measurable metrics can firm up credibility with internal stakeholders.

Will AI Replace Public Relations Professionals?

Even as technologies such as artificial intelligence transform the way we work, the human touch remains irreplaceable for public relations professionals.